Thanks to Mandy Bowman, who in 2015 founded the largest global directory of black-owned business, with the app you can be alerted when you’re near a black-owned business. This could take shop black, shop local to a new level, one that no doubt will make an impact on the black community.
In an interview with BlackNews.com, Bowman said she hopes to give quality black businesses the exposure and sales they deserve. “I believe it’s due time for us to make a conscious effort to buy black. We’ve heard the stats that we have a $1.2 trillion dollar buying power yet a dollar only stays in our community for 6 hours, whereas in Jewish and Asian communities, their dollar circulates for 20 days and a month, respectively. With our current political state. it’s becoming more evident that supporting Black-owned businesses will allow us to vote with our dollars while strengthening the local economy in the Black community,” she told BlackNews.com.
With the app you can search businesses by category, open status, view all black-owned businesses around your current location, leave reviews and much more. It also opens the door for communication before black entrepreneurs and their followers. Business owners can message their followers from the app, get premium search placement, and analytics among other features designed to maximize exposure and bridge the gap between the consumer and the business. The app is downloadable on Android and Apple devices. To download the app, visit here.
Bowman, is believing this could make a huge difference. She told BlackNews.com, “I believe the OBWS app is our first major step to creating a wealthier and stronger Black community. We’ve gotten feedback from so many Black business owners who saw positive effects from listing their business on our web-based platform. We’re excited to see the app take things to the next level.”