“With all that’s going on in this country, and particularly in the African-American community, I want to offer heroes and role models through storytelling. Black Santa is the first character. His mission is to celebrate diversity, the joy of giving and the magic of good. He’s here to bring people together and have fun.” – Baron Davis.
NBA All-Star Baron Davis is showing love this holiday season with The Black Santa Company. Based in Southern California, “The Black Santa Company celebrates diversity in storytelling through engaging content and high-quality products. We’re a character-focused company driven by vivid imaginations, positivity, and year-round giving.” Their product line-up currently consists of short and long sleeve T’s, onesies, sweatshirts, wrapping paper, ornaments and a coloring book. All of the items are festive and the clothing is stylish enough to be worn year-round.
Since his retirement, BD has become a content producer and actor, starring in My Other Home
, a Chinese film about Stephan Marbury’s life. He has also made appearances on Amazon’s Mozart in the Jungle and the 2015 holiday comedy The Night Before.
To get your hands on some official Black Santa merchandise this holiday season, visit their online shop