Ayesha Curry is already a Food Network star and bestselling cookbook author. Now, the wife of NBA star Steph Curry can add CoverGirl to her growing resume.
The cosmetics brand announced that Curry will be the face of the brand’s new Peacock Flare Mascara campaign, which will hit stores in November.
“My first makeup memory was running down the beauty aisles with my mom getting to pick my very own lipstick,” Curry wrote on Instagram.
“It was a COVERGIRL pink glittery lipstick that made me feel so good about myself – even though it probably wasn’t my shade. Well, I am so excited to share that now I get to take my baby girls down those same aisles, and they get to see their mama as a #COVERGIRL!”
The mother of two girls, Riley and Ryan, is the latest lovely woman of color to join CoverGirl’s current all-star roster, which includes Sofia Vergara, Janelle Monae, Zendaya and Issa Rae.
“Because COVERGIRL is such an inclusive brand that values diversity, there isn’t any one set of characteristics that defines a COVERGIRL,” Ukonwa Ojo, senior vice president at CoverGirl, told the Huffington Post in a statement. “We love to celebrate what makes each of us unique.”
Ojo, who is black, added, “However, all of our ambassadors are expressive, confident, and boundary-breaking in some way. They each manage to inspire us without losing their authenticity. And, of course, they have a genuine love of makeup and use it to express all the sides of their personality. Ayesha is a true representation of what it means to be a COVERGIRL.”